Quality Improvements   3 comments

October 16, 2017 – Things you want to see change in your industry.

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This is a hard post for me because I don’t consider myself to be much of a prophet and I subscribe to the “be careful what you wish for” philosophy of life. “Don’t count your chickens before they’re hatched” and “I really didn’t mean THAT” are cautionary for a reason.

So what changes would I “want” to see in my industry?

Oh, boy!

Related imageHigher quality books by independent authors would make my #1 spot on the list. Conversely, I’d like to see all the “quality doesn’t matter” crowd take an extended vacation. Go edit your books and learn how to format and come back in a year. That should leave the minority slice of the indie field free to really surprise people with the quality of our books. I don’t fear competition from high quality books. I fear being lost in a sea of poor quality, so that it is hard to break the surface and shine forth as a truly worthwhile author.

More collaborative marketing efforts. I don’t know how that would work itself out and there are certainly authors doing that now with bundles, freebies, samplers and collaborative ads. I’m always willing to cross-promote on my blog. I think there is power in numbers, especially for people who have limited advertising budgets. I am not a great idea person in the marketing arena, but I would certainly join with authors who wanted to do something. I just wish it were easier to connect and the quality was high enough that you could be assured of a good showing.

A reduction in social media. I’ve never been a social media warrior. I feel the huge time suck. Unfortunately, because everybody else is doing it, I sort of have to … but I think that social media mania may be waning. I hear of some authors reducing their social accounts. I see that as a good sign. Right now, we’re all shouting into the echo chamber and canceling each other out. Surely there is a better way to do this. What? I don’t know. Someone make a suggestion.

Getting away from paid review services. As a reader, I’ve never trusted them. An author/publisher paid for those glowing kudos. I’ve never bought a book on the recommendation of Publishers Weekly and I never will. I do, however, check out what readers have to say about the book.

Authors getting real about time lines. There are tons of books being published daily, so nobody should expect to be on the Times Best Sellers list two days later. Our books may sell well, eventually, but it’s going to be a more long haul affairs with a lot of work before it happens. Spend your budget dollars wisely. Don’t blow it all in the first week. Plan for the long haul. The converse of this is that advertising venues might want to come down on their prices a bit because it will now take two, three or four ads to get the same sales as one used to garner.

I’d love to see online editing tools for published ebooks, so typos can be fixed without having to re-upload files.

How about a place for matching writers with cover artists, editors, beta readers, and formatters?

The book discovery process could be refined. Amazon recommends titles once you have a buying history with them, but I remember the old days of accidentally discovering a great book while browsing the stacks of the local bookstore. Surely, something could be created to mimic that in the digital universe.

I want to see new genres. I’m not saying let’s get rid of the old genres, but that more choice is a good thing. I’m old enough to remember when fantasy was grouped with science fiction and marketed as science fiction because the Big 5 thought they had to trick people into reading fantasy. Now, it’s a standalone genre that has several subcategories.

I think that’s about it. No, I’m not offering any solutions to how we achieve these improvements. I think Amazon probably has some IT guys who can work on some of it.

Posted October 16, 2017 by aurorawatcherak in Blog Hop, Uncategorized

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3 responses to “Quality Improvements

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  1. You’re right about the quality issue. I’m slowly getting all my books professionally re-formatted. It costs, but I think they’ll look better in the end.

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  2. Pingback: Open Book Blog Hop – 16th October | Stevie Turner, Indie Author.

  3. I absolutely agree with you on the editing and formatting. I’ve read too many books myself where I’ve been highly disappointed with the quality.

    Like

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